7 Great Ideas to Attract New Customers If You Are a Small Business

Great Ideas to Attract New Customers If You Are a Small Business

Small businesses have truly occupied the market these days. Around 99,7% of all businesses are defined as “small businesses” which basically means that they have fewer than 500 employees.

However, it is thanks to them and not big corporations that 1.4 million positions were created in 2014 alone. Fundera Ledger also reports that most … Read more

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Mistakes To Avoid When Starting Home Business

Home Business

Today many people prefer opening a business from home. Working from home allows you to look after your children and parents.

Launching a business from home provides flexibility. But remember, if you have to make your business a profitable one, you will be required to face lots of challenges.

Various business is listed below, which … Read more

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Agricultural business in Nigeria-7 best ideas

Agricultural Business In Nigeria

Are you looking for an agricultural business you can start? What are the best agricultural business ideas that can work?

If you want the answers to all the questions, then read the article from start to finish and you’ll find all the answers and get the agricultural business you can do in Nigeria.

But do … Read more

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How Can IoT Technology Impact Marketing?

IoT Technology Impact Marketing

The Internet of Things (IoT) technology will affect all aspects of our private lives over the next ten years. Everything from how we consume, communicate, and participate the environment around us will change as IoT technology improvements.

As with all technological advancements in years past IoT technology will also be utilized to make advertising … Read more

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5 Simple Steps to an Effective Business Strategy

Effective Business Strategy

To be successful in business, you need to have an effective business plan and marketing plan.

Effective business strategies are the choices you make with the target customers in mind to allow you to grow your business effectively.

Most businesses have plans and goals about how to achieve success in their company. But, most especially … Read more

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Is Machine Learning the New BI

Is Machine Learning The New BI

Business intelligence (BI) is evolving and is leaps and bounds ahead of where it was just a decade ago.

With the evolution comes the integration of machine learning.

What exactly is machine learning and how does it influence decision making in the modern business sphere?

Machine Learning Defined

Machine learning is basically a form of … Read more

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Foodstuff business in Nigeria-11 best ideas

Foodstuff Business In Nigeria

Do you know that foodstuff business in Nigeria is a big business? So what are some of the best ideas in the food business?

Well if you read the article from start to finish, you’ll find some of the best business ideas you can do in the foodstuff industry.

In our last article, I’ve outlined … Read more

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How To Track And Validate Website Sales Leads By Marketing Channel

How To Track And Validate Website Sales Leads By Marketing Channel

Living in the “Information Age” has made us used to get whatever information we need instantly.

If you need to know the weather forecast for the next few days, you can check the app on your smartphone and know within seconds.

If you’re having trouble remembering the name of an actress from a movie, there’s … Read more

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33+ best Small business ideas in Nigeria

Small business ideas in Nigeria

Do you want to find the small business ideas in Nigeria? What are the best lucrative small scale business ideas in Nigeria?
This page will not just tell you about small business alone but will show you the list of business ideas with small capital and provide the practical tip you can use to grow … Read more

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4 KPIs to Measure When Evaluating Your Campaign

KPIs to Measure When Evaluating Your Campaign

There really is no telling how successful your campaign is without some sort of digital measuring stick to track your progress.

This is where key performance indicators (KPI) come in and provide an accurate evaluation of whether your campaign is meeting benchmarks.

Of course, KPIs should be specific for your type of business goal. These … Read more

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The 5 Pricing Strategies You Need for Your Small Business

Pricing Strategies

For small businesses, there are many important aspects to take care of, including pricing strategies that are both competitive and profitable.

Although many small business owners tend to base their prices only on their competitors’ prices, there are in fact other pricing strategies that are much more effective.

Finding these strategies, however, can be a … Read more

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How SMBs Should Be Using Big Data and Insights to Get Ahead

More SMBs these days are getting ahead thanks to the emergence of big data. With business intelligence (BI) tools and software, local companies and organizations have a way of achieving success rates previously only thought possible for large corporations. Ultimately, it comes down to how well SMBs use the acquired data.

Here are a few … Read more

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